In this brilliant and original book, Malcolm Gladwell explains and analyses the ‘tipping point’, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.
The Tipping Point
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Kategorijos Knygos anglų kalba., Verslas, vadyba ir finansai
Temos elgsena, Malcolm Gladwell, socialiniai reiškiniai, sociologija
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