{"id":27959,"date":"2026-06-30T09:23:09","date_gmt":"2026-06-30T06:23:09","guid":{"rendered":"https:\/\/skaitytaknyga.lt\/?post_type=product&#038;p=27959"},"modified":"2026-06-30T09:32:11","modified_gmt":"2026-06-30T06:32:11","slug":"parduok-melyna-drambli","status":"publish","type":"product","link":"https:\/\/skaitytaknyga.lt\/en\/produktas\/parduok-melyna-drambli\/","title":{"rendered":"Parduok m\u0117lyn\u0105 drambl\u012f"},"content":{"rendered":"<p>Ak\u012f traukiantis Howardo Moskowitziaus ir Alexo Gofmano knygos pavadinimas \u201eParduok m\u0117lyn\u0105 drambl\u012f\u201c pats kalba u\u017e save. Kaip sukurti produkt\u0105, kur\u012f pirk\u0117jas griebt\u0173 net nesp\u0117j\u0119s panor\u0117ti.<\/p>\n<p>Knygoje pateiktas naujas po\u017ei\u016bris \u012f tai, kaip apibendrintas metodas, vadinamas \u201eTaisykli\u0173 k\u016brimo eksperimentais\u201c (angl. Rule Development Experimentation, toliau RDE, vert. past.), \u012fgalina sukurti ir i\u0161bandyti gaminius, pakuotes, paslaugas, reklam\u0105 taip, kad \u012ftikt\u0173 vartotojui netgi tada, kai \u0161is nesugeba tiksliai \u012fvardinti, kas jam patinka.<\/p>\n<p>RDE remiasi oficialiais kiekybiniais psichofizikos metod\u0173 bandymais, kuriuos atliko Maskowitzius. Knygoje \u201eParduok m\u0117lyn\u0105 drambl\u012f\u201c autoriai ai\u0161kiai ir i\u0161samiai pateikia daug \u0161io sud\u0117tingo psichofizinio metodo pritaikymo rinkoje pavyzd\u017ei\u0173. Skaitykite, m\u0117gaukit\u0117s ir mokykit\u0117s!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ak\u012f traukiantis Howardo Moskowitziaus ir Alexo Gofmano knygos pavadinimas \u201eParduok m\u0117lyn\u0105 drambl\u012f\u201c pats kalba u\u017e save. Kaip sukurti produkt\u0105, kur\u012f pirk\u0117jas griebt\u0173 net nesp\u0117j\u0119s panor\u0117ti. Knygoje pateiktas naujas po\u017ei\u016bris \u012f tai, kaip apibendrintas metodas, vadinamas \u201eTaisykli\u0173 k\u016brimo eksperimentais\u201c (angl. Rule Development Experimentation, toliau RDE, vert. past.), \u012fgalina sukurti ir i\u0161bandyti gaminius, pakuotes, paslaugas, reklam\u0105 taip, kad \u012ftikt\u0173 vartotojui netgi tada, kai \u0161is nesugeba tiksliai \u012fvardinti, kas jam patinka. RDE remiasi oficialiais kiekybiniais psichofizikos metod\u0173 bandymais, kuriuos atliko Maskowitzius. Knygoje \u201eParduok m\u0117lyn\u0105 drambl\u012f\u201c autoriai ai\u0161kiai ir i\u0161samiai pateikia daug \u0161io sud\u0117tingo psichofizinio metodo pritaikymo rinkoje pavyzd\u017ei\u0173. Skaitykite, m\u0117gaukit\u0117s ir mokykit\u0117s!<\/p>\n","protected":false},"featured_media":27964,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[9887],"product_tag":[],"class_list":{"0":"post-27959","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-verslas","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Parduok m\u0117lyn\u0105 drambl\u012f<\/title>\n<meta name=\"description\" content=\"Ak\u012f traukiantis Howardo Moskowitziaus ir Alexo Gofmano knygos pavadinimas \u201eParduok m\u0117lyn\u0105 drambl\u012f\u201c pats kalba u\u017e save. 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