{"id":26358,"date":"2026-04-24T11:45:21","date_gmt":"2026-04-24T08:45:21","guid":{"rendered":"https:\/\/skaitytaknyga.lt\/?post_type=product&p=26358"},"modified":"2026-04-24T12:39:21","modified_gmt":"2026-04-24T09:39:21","slug":"paslepta-pries-akis","status":"publish","type":"product","link":"https:\/\/skaitytaknyga.lt\/en\/produktas\/paslepta-pries-akis\/","title":{"rendered":"Pasl\u0117pta prie\u0161 akis"},"content":{"rendered":"

Knyga ai\u0161kina, kaip \u012f\u017evelgti galimybes, kol j\u0173 nepasteb\u0117jo j\u016bs\u0173 konkurentai.<\/p>\n

Pasakodamas akis atverian\u010dias istorijas, autorius pristato paklausa pagr\u012fst\u0105 naujovi\u0173 ir augimo model\u012f – sistemin\u012f ir kartotin\u0105 proces\u0105, padedant\u012f i\u0161 ties\u0173 pamatyti did\u017eiausias galimybes, nematomas plika akimi.<\/p>\n

\u201ePasl\u0117pta prie\u0161 akis\u201c yra nepakei\u010diamas vadovas bendrov\u0117s sprendimus priimantiems asmenims, kurie nori \u012fgyvendinti naujoves i\u0161vengdami trukd\u017ei\u0173: sud\u0117tingoje pasaulini\u0173 rink\u0173 aplinkoje ji padeda laim\u0117ti ir pasinaudoti begalin\u0117mis verslo galimyb\u0117mis nu\u0161viesdama visi\u0161kai nauj\u0105 rinkos koncepcij\u0105.\u201c<\/p>\n

Francesco\u2018as Trapanis, \u201eBulgari Group\u201c vadovaujantysis direktorius<\/p>\n

Gyvename naujovi\u0173 skubinamame pasaulyje. I\u0161radingai dirban\u010dios bendrov\u0117s gali kiekvien\u0105 dien\u0105 kelti begal\u0119 id\u0117j\u0173 naujiems ar pagerintiems gaminiams sukurti. Id\u0117jos kyla i\u0161 id\u0117j\u0173; s\u0117km\u0117 kuria s\u0117km\u0119. Bet kiekvienas k\u016brimo lygmuo, kiekviena s\u0117km\u0117 gali stumti kompanij\u0105 vis toliau nuo klient\u0173. Susidaro d\u016bm\u0173 u\u017edanga, u\u017etemdanti \u012fmoni\u0173 did\u017eiausias galimybes naujov\u0117ms ir augimui \u2013 nors jos jau ir yra tinkamoje vietoje.<\/p>\n

Paimkime \u201eSony\u201c. Toki\u0173 naujovi\u0173 kaip \u201eWalkman\u201c s\u0117km\u0117 juos apakino ir neleido pamatyti akivaizd\u017ei\u0173 poky\u010di\u0173 \u2013 kaip, kada ir kur \u017emon\u0117s nori klausytis muzikos. O \u201eApple\u201c pasirod\u0117 \u012f\u017evalgesni ir pristat\u0117 \u201eiPod\u201c, suteikus\u012f galimyb\u0119 vartotojams visi\u0161kai nauj\u0105 b\u016bd\u0105 klausytis muzikos ir tvarkyti savo fonotekas.<\/p>\n

Taikydami knygoje apra\u0161om\u0105 paklausa pagr\u012fst\u0105 model\u012f gal\u0117site:<\/p>\n

Nustatyti nepanaudotas i\u0161 paklausos kylan\u010dias galimybes, kreipdami d\u0117mes\u012f \u012f elgsen\u0105, o ne tik \u012f vartotojus. Ir pajusti u\u017edegan\u010di\u0105 motyvacij\u0105 bei entuziazm\u0105, kurie tikrai pagerins j\u016bs\u0173 santykius su klientais.<\/p>\n

Susikurti pl\u0117tr\u0105 kitaip apibr\u0117\u017edami savo verslo ribas, kurdami naujus verslo modelius ir perversm\u0105 skatinan\u010dius gaminius, paslaugas bei priimdami netik\u0117tus sprendimus.<\/p>\n

Apversti savo strategijas \u017eemyn galva, numatyti alternatyvius b\u016bdus i\u0161rai\u0161kingiems prek\u0117s \u017eenklams kurti ir vartotojams sudominti, \u012fgyti geb\u0117jim\u0173, reikaling\u0173 kurti naujoves ir valdyti rinkodar\u0105 \u0161iandien ir ateityje.<\/p>\n

\u0160i knyga jums atskleis, kaip si\u016blyti vartotojams tai, kas i\u0161 tikr\u0173j\u0173 yra svarbu \u017emoni\u0173 gyvenime, o ne tik produktus ar paslaugas, nesunkiai parduodamus \u0161iandien.<\/p>\n","protected":false},"excerpt":{"rendered":"

Knyga ai\u0161kina, kaip \u012f\u017evelgti galimybes, kol j\u0173 nepasteb\u0117jo j\u016bs\u0173 konkurentai. Pasakodamas akis atverian\u010dias istorijas, autorius pristato paklausa pagr\u012fst\u0105 naujovi\u0173 ir augimo model\u012f – sistemin\u012f ir kartotin\u0105 proces\u0105, padedant\u012f i\u0161 ties\u0173 pamatyti did\u017eiausias galimybes, nematomas plika akimi. \u201ePasl\u0117pta prie\u0161 akis\u201c yra nepakei\u010diamas vadovas bendrov\u0117s sprendimus priimantiems asmenims, kurie nori \u012fgyvendinti naujoves i\u0161vengdami trukd\u017ei\u0173: sud\u0117tingoje pasaulini\u0173 rink\u0173 aplinkoje ji padeda laim\u0117ti ir pasinaudoti begalin\u0117mis verslo galimyb\u0117mis nu\u0161viesdama visi\u0161kai nauj\u0105 rinkos koncepcij\u0105.\u201c Francesco\u2018as Trapanis, \u201eBulgari Group\u201c vadovaujantysis direktorius Gyvename naujovi\u0173 skubinamame pasaulyje. I\u0161radingai dirban\u010dios bendrov\u0117s gali kiekvien\u0105 dien\u0105 kelti begal\u0119 id\u0117j\u0173 naujiems ar pagerintiems gaminiams sukurti. Id\u0117jos kyla i\u0161 id\u0117j\u0173; s\u0117km\u0117 kuria s\u0117km\u0119. Bet kiekvienas k\u016brimo lygmuo, kiekviena s\u0117km\u0117 gali stumti kompanij\u0105 vis toliau nuo klient\u0173. Susidaro d\u016bm\u0173 u\u017edanga, u\u017etemdanti \u012fmoni\u0173 did\u017eiausias galimybes naujov\u0117ms ir augimui \u2013 nors jos jau ir yra tinkamoje vietoje. Paimkime \u201eSony\u201c. Toki\u0173 naujovi\u0173 kaip \u201eWalkman\u201c s\u0117km\u0117 juos apakino ir neleido pamatyti akivaizd\u017ei\u0173 poky\u010di\u0173 \u2013 kaip, kada ir kur \u017emon\u0117s nori klausytis muzikos. O \u201eApple\u201c pasirod\u0117 \u012f\u017evalgesni ir pristat\u0117 \u201eiPod\u201c, suteikus\u012f galimyb\u0119 vartotojams visi\u0161kai nauj\u0105 b\u016bd\u0105 klausytis muzikos ir tvarkyti savo fonotekas. Taikydami knygoje apra\u0161om\u0105 paklausa pagr\u012fst\u0105 model\u012f gal\u0117site: Nustatyti nepanaudotas i\u0161 paklausos kylan\u010dias galimybes, kreipdami d\u0117mes\u012f \u012f elgsen\u0105, o ne tik \u012f vartotojus. Ir pajusti u\u017edegan\u010di\u0105 motyvacij\u0105 bei entuziazm\u0105, kurie tikrai pagerins j\u016bs\u0173 santykius su klientais. Susikurti pl\u0117tr\u0105 kitaip apibr\u0117\u017edami savo verslo ribas, kurdami naujus verslo modelius ir perversm\u0105 skatinan\u010dius gaminius, paslaugas bei priimdami netik\u0117tus sprendimus. Apversti savo strategijas \u017eemyn galva, numatyti alternatyvius b\u016bdus i\u0161rai\u0161kingiems prek\u0117s \u017eenklams kurti ir vartotojams sudominti, \u012fgyti geb\u0117jim\u0173, reikaling\u0173 kurti naujoves ir valdyti rinkodar\u0105 \u0161iandien ir ateityje. \u0160i knyga jums atskleis, kaip si\u016blyti vartotojams tai, kas i\u0161 tikr\u0173j\u0173 yra svarbu \u017emoni\u0173 gyvenime, o ne tik produktus ar paslaugas, nesunkiai parduodamus \u0161iandien.<\/p>\n","protected":false},"featured_media":26363,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[9887],"product_tag":[],"class_list":{"0":"post-26358","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-verslas","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"acf":[],"yoast_head":"\nPasl\u0117pta prie\u0161 akis<\/title>\n<meta name=\"description\" content=\"Knyga ai\u0161kina, kaip \u012f\u017evelgti galimybes, kol j\u0173 nepasteb\u0117jo j\u016bs\u0173 konkurentai. 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