{"id":17449,"date":"2025-03-21T21:14:09","date_gmt":"2025-03-21T19:14:09","guid":{"rendered":"https:\/\/skaitytaknyga.lt\/?post_type=product&p=17449"},"modified":"2025-05-19T15:06:06","modified_gmt":"2025-05-19T12:06:06","slug":"virusas-galvoje","status":"publish","type":"product","link":"https:\/\/skaitytaknyga.lt\/en\/produktas\/virusas-galvoje\/","title":{"rendered":"Virusas galvoje"},"content":{"rendered":"

Tarptautini\u0173 bestseleri\u0173 autoriaus Richard Brodie mokslo populiarinimo knyga\u00a0\u201eVirusas galvoje\u201c<\/b>\u00a0kalba apie nauj\u0105 teorij\u0105 \u2013 memetik\u0105. Tai disciplina, kuri apjungia biologijos, psichologijos ir kognityvini\u0173 moksl\u0173 \u017einias ir nagrin\u0117ja memus, tai yra psichikos virusus, kurie plinta po pasaul\u012f ir nulemia m\u016bs\u0173 elges\u012f, pasirinkimus bei \u012fvairius sprendimus.<\/p>\n

\u017dmon\u0117s da\u017enai net nesusim\u0105sto, kad tam tikrus sprendimus priima ne d\u0117l to, kad patys taip sugalvojo, o d\u0117l to, kad \u201eu\u017esikr\u0117t\u0117\u201c nuo aplinkini\u0173. Mes trok\u0161tame b\u016btent tos ir ne kitos prek\u0117s, b\u016btent tos ir ne kitos paslaugos, taip pat m\u016bs\u0173 galvoje daug stereotip\u0173, kaip turi elgtis vienas ar kitas \u017emogus, priklausantis \u012fvairioms socialin\u0117ms, tautin\u0117ms ar am\u017eiaus grup\u0117ms. Ar tikrai rutin\u0105, pagal kuri\u0105 gyvenate, sugalvojote patys? Daugel\u012f min\u010di\u0173 ir suformuot\u0173 kli\u0161i\u0173 nul\u0117m\u0117 manipuliacija m\u016bs\u0173 psichika, arba kitaip tariant \u012fvairios virusin\u0117s mintys, knygoje vadinamos memais. B\u016btent jas ir nagrin\u0117ja memetika.<\/p>\n

Autorius Richard Brodie knygoje \u201eVirusas galvoje\u201c teigia, kad memai gali gerokai pakenkti psichikai, ta\u010diau kuo geriau pa\u017einsime save ir memetik\u0105, tuo geriau atsispirsime manipuliacijomis ir tapsime sunkiau valdomi.<\/p>\n

Mokslo populiarinimo knyga \u201eVirusas galvoje\u201c pasakoja apie pa\u010di\u0105 mem\u0173 koncepcij\u0105, m\u016bs\u0173 elges\u012f ir s\u0105mon\u0119, taip pat psichini\u0173 virus\u0173 istorin\u0119 raid\u0105 ir kaip mes galime apsaugoti smegenis nuo \u201eu\u017esikr\u0117timo\u201c. Knyga yra kvietimas analizuoti gaunam\u0105 informacij\u0105, atsakingai apgalvoti, kas nulemia m\u016bs\u0173 sprendimus ir daugiau kontrol\u0117s paimti \u012f savo rankas.Autorius: Richard Brodie<\/p>\n

Leid\u0117jas: Luceo
\nI\u0161leidimo metai: 2020
\nKnygos puslapi\u0173 skai\u010dius: 304
\nFormatas: 15×21, kieti vir\u0161eliai
\nISBN ar kodas: 9786098247268<\/p>\n","protected":false},"excerpt":{"rendered":"

Tarptautini\u0173 bestseleri\u0173 autoriaus Richard Brodie mokslo populiarinimo knyga\u00a0\u201eVirusas galvoje\u201c\u00a0kalba apie nauj\u0105 teorij\u0105 \u2013 memetik\u0105. Tai disciplina, kuri apjungia biologijos, psichologijos ir kognityvini\u0173 moksl\u0173 \u017einias ir nagrin\u0117ja memus, tai yra psichikos virusus, kurie plinta po pasaul\u012f ir nulemia m\u016bs\u0173 elges\u012f, pasirinkimus bei \u012fvairius sprendimus. \u017dmon\u0117s da\u017enai net nesusim\u0105sto, kad tam tikrus sprendimus priima ne d\u0117l to, kad patys taip sugalvojo, o d\u0117l to, kad \u201eu\u017esikr\u0117t\u0117\u201c nuo aplinkini\u0173. Mes trok\u0161tame b\u016btent tos ir ne kitos prek\u0117s, b\u016btent tos ir ne kitos paslaugos, taip pat m\u016bs\u0173 galvoje daug stereotip\u0173, kaip turi elgtis vienas ar kitas \u017emogus, priklausantis \u012fvairioms socialin\u0117ms, tautin\u0117ms ar am\u017eiaus grup\u0117ms. Ar tikrai rutin\u0105, pagal kuri\u0105 gyvenate, sugalvojote patys? Daugel\u012f min\u010di\u0173 ir suformuot\u0173 kli\u0161i\u0173 nul\u0117m\u0117 manipuliacija m\u016bs\u0173 psichika, arba kitaip tariant \u012fvairios virusin\u0117s mintys, knygoje vadinamos memais. B\u016btent jas ir nagrin\u0117ja memetika. Autorius Richard Brodie knygoje \u201eVirusas galvoje\u201c teigia, kad memai gali gerokai pakenkti psichikai, ta\u010diau kuo geriau pa\u017einsime save ir memetik\u0105, tuo geriau atsispirsime manipuliacijomis ir tapsime sunkiau valdomi. Mokslo populiarinimo knyga \u201eVirusas galvoje\u201c pasakoja apie pa\u010di\u0105 mem\u0173 koncepcij\u0105, m\u016bs\u0173 elges\u012f ir s\u0105mon\u0119, taip pat psichini\u0173 virus\u0173 istorin\u0119 raid\u0105 ir kaip mes galime apsaugoti smegenis nuo \u201eu\u017esikr\u0117timo\u201c. Knyga yra kvietimas analizuoti gaunam\u0105 informacij\u0105, atsakingai apgalvoti, kas nulemia m\u016bs\u0173 sprendimus ir daugiau kontrol\u0117s paimti \u012f savo rankas.Autorius: Richard Brodie Leid\u0117jas: Luceo I\u0161leidimo metai: 2020 Knygos puslapi\u0173 skai\u010dius: 304 Formatas: 15×21, kieti vir\u0161eliai ISBN ar kodas: 9786098247268<\/p>\n","protected":false},"featured_media":17450,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[30,15],"product_tag":[],"class_list":{"0":"post-17449","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-psichologija-ir-saviugda","7":"product_cat-uncategorized","8":"desktop-align-left","9":"tablet-align-left","10":"mobile-align-left","12":"first","13":"instock","14":"shipping-taxable","15":"purchasable","16":"product-type-simple"},"acf":[],"yoast_head":"\nVirusas galvoje<\/title>\n<meta name=\"description\" content=\"Tarptautini\u0173 bestseleri\u0173 autoriaus Richard Brodie mokslo populiarinimo knyga\u00a0\u201eVirusas galvoje\u201c\u00a0kalba apie nauj\u0105 teorij\u0105 \u2013 memetik\u0105. 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